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| 顧客經營策略

顧客經營策略Customer-Centric Strategy
Customer Relationship Strategy
顧客是企業成功的核心,透過精準分析顧客數據、會員經營、CRM系統優化與客戶分群,打造符合目標客群需求的專屬方案,提升顧客滿意度與終身價值。
Customers are at the core of every business’s success. Through precise customer data analysis, membership management, CRM system optimization, and customer segmentation, we design customized strategies to meet the needs of target audiences, boosting customer satisfaction and lifetime value.

顧客資訊分析 Customer Insights Analysis

系統檢視與優化(System Review and Optimization)
資料整合與分析(Data Integration and Analysis)

目標用戶輪廓 Target Audience Persona

顧客分群策略(Customer Segmentation Strategies)
定義顧客行為模式(Defining Customer Behavior Patterns)

顧客體驗優化 Customer Experience Optimization

接觸點與互動分析(Touchpoint and Interaction Analysis)
客戶旅程地圖設計(Customer Journey Mapping)
設計體驗優化方案(Developing Experience Improvement Plans)

數位轉型 Digital Transformation

流程痛點分析(Analyzing Process Pain Points)
規劃解決方案(Planning Digital Solutions)
專案實施與評估(Implementation and Evaluation)